One inevitable hazard of my job is that my client's competitors will often attempt to misinterpret what I write in order to try to avoid falling foul of my client's rights.
So an important part of the value I bring is to write in a way that tries to reduce the risk of misinterpretation.
This video demonstrates, in a very light-hearted way, just how straightforward it can be for a reader to understand the words whilst at the same time deliberately avoiding the meaning of the message in its proper context.
An entertaining lesson for all of us.
Exact Instructions Challenge